FII was called upon by Presidents Obama and Clinton to oversee the merchandising for their inaugurations, recognizing that FII was the vendor most capable of executing such an operation. For each inauguration FII had to design and produce commemorative merchandise – worthy of the Office of the President and the American people – while also retail online and at dozens of point of sale locations around Washington DC.
With so many American’s eager to commemorate the occasions with souvenirs, FII did not disappoint. Attendees of official parties, balls, concerts and receptions were able to purchase official merchandise from pop-up shops constructed at Inaugural venues. Meanwhile Americans around the country were able to shop online from home. Whether online or at point of sale FII’s merchandise allowed all Americans to participate in the Inaugural Celebration and own a piece of it.